New PDF release: 30 Minutes to Brainstorm Great Ideas (30 Minutes)

By 45 Alan Barker

ISBN-10: 0749423587

ISBN-13: 9780749423582

Presents rules and recommendation on brainstorming on my own or in a bunch to come back up with principles that truly paintings.

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Extra resources for 30 Minutes to Brainstorm Great Ideas (30 Minutes)

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Stay with it: it may take time to see the idea’s value. One variant of this technique is to try to work out the most impossible idea. Very few ideas are truly impossible! Try to find one. Which technique when? There can be no fixed guidelines for choosing one idea generation technique over another. I’ve presented the three broad groups of techniques in this chapter roughly in order of ‘difficulty’. 1. Using an oracle 2. Metaphorical thinking 3. Reversal techniques 49 30 Minutes to Brainstorm Great Ideas You could introduce them to your brainstorming team in this order.

Figure 5 How the problem is explored Creative listening The team’s first job is to listen as closely as possible while the client presents the Task as Given. A typical speaking rate is 150-200 words per minute; the mind, however, can process words at 800-1000 wpm. We 34 Exploring the Problem can have lots of thoughts and ideas while someone is speaking to us. As a result, we hold two conversations: external and internal. Very often, we may find ourselves listening more to our internal conversation than to the external one.

You may wish to consider some additional suggestions for improving or varying the way you run the session. Setting targets The team may work better if you set deadlines and targets. The discipline of ‘scoring’ can produce more ideas, and help crazier ideas to surface. People may also enjoy an atmosphere of playful rivalry, splitting into subgroups and competing to beat each other on numbers of ideas. Setting targets is something you must judge with practice. A 30minute brainstorming session, divided equally into three sections of 10 minutes, can produce between 50 and 100 ideas per section.

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30 Minutes to Brainstorm Great Ideas (30 Minutes) by 45 Alan Barker


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